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  Association
  Jung-Gu Chief
  Introduction
 
 
 
Designated as a special tourism district by the Korean government in 2002,
'Dongdaemun Fashion Town' is the world's largest fashion industry hub where traditional
markets make perfect harmony with modern shopping malls. Approximately 30,000 shops
in the town distribute high-tech clothes and premier ornaments produced using
an integrated one-stop system ranging from planning to manufacturing and selling both to the domestic and international markets at a reasonable price. In a word, it is a global fashion valley operating for 24 hours for retail and wholesale shopping, with an influx of 2.5 million tourists a year from around the world.

In 2005 when the Cheonggyecheon restoration project is completed, the district will be transformed with a more pleasant and beautiful environment, positioning itself as an energetic and vital place for shopping and tourism in the city.


Dongdaemun(Treasure No. 1) and Dongdaemun Market

Dongdaemun Market reviving From Conventional Market to Fashion Mecca

Dongdaemun Market: Transforming From a Conventional Market into a Fashion Mecca.
Dongdaemun was designated National Treasure NO.1 in 1963. Its original name is Heunginjimun. Dongdaemun Market has been integral to the lives of common people as a conventional market
since 1905. With the emergence of large shopping malls in the early 90s,
Dongdaemun Market transformed into a fashion Mecca splendidly. In recent days, it has become
an international market, attracting over one million shoppers daily, having 30,000 stores
and 4,000 visiting foreign merchants, besides native vendors. It is not only a shopping place
furnishing fashionable items and amusement, but a culturally liberated area that is full of
youthfulness and energy.


Newly-rebuilt Dongdaemun Market from the Cheonggyecheon restoration project


The Cheonggyecheon restoration project, which was initiated in July 1, 2003, is scheduled to be completed in 2005. Upon its completion, Dongdaemun Market is expected to emerge as a major
tourist attraction, no longer suffering from on-going traffic problems. The market area,
notoriousfor its traffic congestion, will be born again with easy access, smooth traffic flow
and convenient parking facilities.
All the shopping centers are concentrated in Dongdaemun Market, thus, it is ideal for the market
to be redeveloped as a shopping paradise. Furthermore, with the restoration of historical sites
and the construction of a bridge that considers both functionality and artistic aspects,
Dongdaemun Market will definitely become a major tourist attraction.


Youthful town, special amenities in Dongdaemun

Every spring/autumn, ?ongdaemun Fashion Festival?is held to connect merchants and customers.
Complex shopping malls such as Doosan Tower, Migliore, Hello apM, Freya Town offer great joy
and pleasures to people on the street by hosting various cultural events including pop concerts.

As the world? largest wholesale market, Dongdaemun Market is packed with thousands of people even at night.
Its panoramic night view and bright lights make people feel the pulse of a fashion city.
Around Dongdaemun Stadium, there exist more than 60 sports shops and sports facilities such as baseball
and soccer grounds have been loved by people for generations.



History

2000. 7 Research Service For Official Special Tourism Appointment
(SeaJong Management Research Institution)
2000. 6. 27 Composition of DongDaeMoon Special Tourism Promotion Association
(Chief Adviser Lee Dae Jong)
2001. 3. 5 Research Service For Special Tourism Program and Promotion Planning
(SeaJong Management Research Institution)
2001. 3. 6 National Assembly Petition to assign Special Tourism ( 13,067 )
2001. 9~11 associated organization council for Special Tourism Appointment
2001.12. 20 Delivering the written application of Special Tourism Appointment to Seoul
Metropolitan Government
2002. 4. 1 Application of Special Tourism Appointment
(Seoul Metropolitan Government -> Ministry of Culture & Tourism)
2002. 4. 5 The first Chief Adviser of DongDaeMoon Fashion Town and Special Tourism Association (Lee Dae Jong)
2002. 4. 10 Changing the name from DongDaeMoon Special Tourism Promotion
Association to DongDaeMoon Fashion Town Special Tourism Association.
2002. 5. 23 Appointed Special Tourism from Ministry of Culture & Tourism
2004 1. 30 Registration DongDaeMoon Special Tourism Association as Noncommercia
Civil Organization.
2004 4. 8 The Election of The Second Chief Adviser
(Freya Town President Bae Kwan Seong)



Present Condition

Area of Special tourism district: 586,000
Number of shopping centers 26 For night wholesale (pm9~am7) : 13 Open for 24 hours: 13
Number of stores 31,500
Main items attire, miscellaneous goods, ornaments, necessaries of life
Number of people working
in the market
150,000 (including merchants)
Daily floating population 1 million
Yearly number of overseas tourists 2.5million
Daily gross sales 50 billion won
Parking lot Able to accommodate 8,000 vehicles a day
Easy access by public transportation Subway Line 1, 2, 4, 5, 6 Bus - 18 lines

 
 

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